Blog Post


Language enthusiasts debate when the phrase “the new normal” first started circulating. It has been found as early as 1918, when “the new normal” referred to the probability that the US would recover from WWI but that the recovery would not look like pre-War times. What is not debatable is that today the phrase is enjoying exceptionally good times.

“The … Read more

Blog Post

The manipulated medium is the mismessage

Engaged citizens and political commentators are used to thinking about rhetorical malfeasance as occurring in discrete texts, attributable to unique persons or corporate actors (such as businesses, governments, or agencies–sometimes delivered through rhetorical frontmen). We expect to know who to blame or praise for a rhetorical performance, who to trust or revile.

Of course these rhetors or frontmen’s back offices … Read more